Logo

Story Behind the Logo

Luke • July 7, 2024

Grateful for This Truck

The logo is just not made up fiction and this brand is not just a logo. There is a story to be told and all of the chapters have not yet been written. Shout out Natasha Bedingfield, Unwritten (my daughters favorite jam.)

This logo was designed from the heart. It is one of my first, favorite trucks. An '87 Ford Ranger that was 15 years old when I got to drive it. It had a lift, roll bars and rims/tires for off road. You had to 'LOCK THE HUBS IN" as my dad would yell in his distinct Grump tone that was his own. Kids, that means you had to get out of the truck and physically turn the hubs to lock in 4wd, we were out here just pushing buttons.

We restored this beast to a beaut. It still may not have been ready to drop in a Fast and the Furious movie like some other kids rides, but it was always down for a burn ride in the strippins (abandoned coal mines in NEPA) where those whips couldn't go. While I could've wished I had one of those new cars parked in the high school parking lot, I was grateful for this. For every kid with a nicer ride, there was a kid without a ride. And I was friends with both and I am grateful for both.

This logo represents the grit, grind and grace that has provided me with the opportunities I have had to date and will have in the future. In contrast, the box of flowers in the bed represents color and vibrance reminding you to stop and smell them daily to appreciate the beauty and good all around us. Let the positivity, gratitude and light drive out the darkness.

See, it is hard to be down when you're showing gratitude. In your lowest time you are still living someone else's dream. If it's not good, it's not over. Keep going, keep growing, and grind.

The flowers in the bed of the truck also represent our brand's mission of creating unity in community through revitalizing playgrounds an developing gratitude gardens in areas of need. Every purchase helps to build these grounds and gardens.

The first $5,000 profit is earmarked to help in rebuilding the Northgate/St. Stan's playground in the neighborhood I grew up in back in Hazleton, PA and 25% of profit every quarter after that will go to sustaining future projects. Additionally, in order to get these projects funded to be completed faster we will be organizing specific fundraising campaigns by request as part of our additional services.

The inaugural event will be a Pickleball Tourney and Park Party on the site of the Northgate Playground on September 14th. We will host a Pickleball tournament in Northgate and organize vendors and games to raise the remaining funds to build this space out for future generations.

Let's bring back community, together. And look good doing it in some cozy Gratitude gear. Let's GROW!

Cultivating Hope: The Importance of Community Gardens in Food Deserts

By Luke • February 17, 2024
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How We Got Here

By sites • January 29, 2024
Gratitude Gardens is the culmination of multiple passions intersecting to provide a forward thinking company destined to be a force for good in the community

Expanding on the Mission

By sites • January 29, 2024
Cultivating Unity and Connection: The Mission of Gratitude Gardens Company In a fast-paced world, where urbanization is on the rise, it is becoming increasingly important to foster a sense of unity and connection within our communities. Gratitude Gardens Company, a for-good brand, has taken on mission of promoting healthy living and community development through its unique approach to urban beautification. By contributing a portion of its profits to community gardens, Gratitude Gardens aims to create a positive impact on both individuals and neighborhoods. Promoting Healthy Living: At the heart of Gratitude Gardens' mission is the belief that a healthy lifestyle is the foundation for personal well-being and community growth. By supporting community gardens in urban areas, the company encourages individuals to engage in outdoor activities, fostering a deeper connection with nature and promoting physical and mental well-being. These gardens will serve as green spaces where people can escape the concrete jungle and find solace in the beauty of nature. Beautifying Urban Areas: Urban areas often lack green spaces and natural beauty. Gratitude Gardens seeks to address this issue by investing in beautification projects within communities. Through their contributions, the company helps transform vacant lots and neglected spaces into vibrant community gardens. These gardens not only enhance the aesthetic appeal of the area but also serve as gathering places for neighbors to come together, fostering a sense of unity and pride. Community Development: Gratitude Gardens firmly believes that community development is a collaborative effort. By supporting community gardens, the company empowers individuals to actively participate in the betterment of their neighborhoods. These gardens become hubs for educational programs, workshops, and events that promote sustainable practices, healthy eating, and environmental awareness. Through these initiatives, Gratitude Gardens encourages community members to take ownership of their surroundings and build stronger bonds with their neighbors. For-Good Brand: As a for-good brand, Gratitude Gardens is committed to making a positive social impact. By dedicating a portion of its profits to community gardens, the company ensures that its success is shared with the communities it serves. Through this model, Gratitude Gardens inspires other businesses to adopt similar practices, creating a ripple effect of positive change in urban areas across the country. Gratitude Gardens Company's striving to promote unity and connection through community gardens is a testament to the power of collective action. By investing in healthy living programs and urban beautification projects, the company not only enhances the quality of life for individuals but also strengthens the fabric of communities. Through their for-good approach, Gratitude Gardens serves as a shining example of how businesses can make a lasting positive impact on society.
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